15 Fun Facts about Live Streaming

Updated: Feb 16

I am an 80’s kid who lived through what I consider weird funky music which comprised of techno, hip-hop,and Britpop. Although I enjoyed it back then, I cannot imagine reliving them with all the distortion and feedback through the audio live broadcast called the radio.

But now the livestreaming platforms have upped their game. It's not just about listening and watching. It is real live interactions without a script, completely wrapped in authenticity. This is the reason; livestreaming has emerged as the next best thing to happen in technology.

My favorite 15 fun facts among the many about Live-Streaming are:

1. The world's first live stream is thought to have occurred on June 24, 1993. A band called Severe Tire Damage, made up of engineers and computer scientists from XEROX PARC, DEC Systems, and Apple were playing at XEROX PARC’s headquarters in Palo Alto, were livestreamed by engineers in another room who decided to try out their newfangled technology. This was done over the network called Mbone (Multicast backbone), and was watched as far away as Australia.

a picture of the Severe Tire Damage band performing during a live stream

2. Severe Tire Damage had an opening performance for Rolling Stones, hosted at the Cotton Bowl in Dallas, Texas for 50,000 audience, was the first to be live streamed on the internet on November 18,1994.

3. Live streaming remained a private endeavor until 1995 when RealNetworks, a company founded by Ex-Microsoft executive Rob Glaser developed RealPlayer, one of the first media players capable of live streaming

real player interface

(Those who have used this really fall under the older generation bracket)

4. On September 5, 1995, the Seattle Mariners played the New York Yankees. Thanks to RealPlayer, this was the first professional sporting event live streamed on the internet. However, only the audio could be captured, and the broadcast only reached a few hundred people. In 1997, they launched the RealVideo, being the first to commercialize Live Video Streaming.

5. Livestream, the first major video live streaming platform, premiered in 2007.

6. YouTube began live streaming in 2008, the technology began its rise to mainstream stardom.

7. Two early and notable live streams that YouTube hosted were of a U2 concert in 2009 and a Q&A session with Barack Obama in 2010. YouTube did not produce these early live streams.

8. In 2011, YouTube officially introduced live streaming to its website. While this enabled any YouTube user to watch live streams, only select users were allowed to live stream.

9. On October 14, 2012, Red Bull collaborated with YouTube to stream Felix Baumgartner’s 128,000-foot space jump on the latter’s platform. Over 8 million people tuned into the event, which was, the most-watched live stream in history.

10. In 2011,The Royal Wedding between Prince William and Kate Middleton was watched by 2 million people on Livestream and 3 million on Akamai.

a crown on top of a british flag

11. In October 2013, Twitch formerly called as Justin.tv had 45 million viewers per month, pushing it to become the largest gaming video site in December 2013.

12. Twitter was the first major social media platform to hop on board the live stream train when it acquired the application Periscope in 2015. Periscope was launched that year as a live stream-specific social media platform where users could stream anything they wanted to their followers or anyone who wished to watch. Four months after Periscope launched, it had 10 million registered accounts.

13. In 2016, both Facebook and Instagram introduced live streaming to their platforms. Facebook technically launched live streaming the previous year, but, like YouTube, had it restricted to privileged users. By 2018, 3.5 billion live streams had aired on Facebook. (Source; Engadget)

14. BMW aired a campaign on Periscope. 5,000 people watched in the first 10 minutes — the campaign accumulated 48,000 social engagements and 16.6 million impressions.

man driving a bmw

15. Viya, a live streamer on the Taobao platform, earned around $49.7 million in just one day of streaming back in October 2019. She worked with more than 8,000 brands including P&G and Philips to promote their products.

two woman looking at shoes on a tablet

Live streaming became popular in the early to mid-2010s as it fulfills the two desires that everyone has: to capture reality as it really is and reality as you want it to be. The latter is realized by being selective with what you watch and stream.

Although it debuted in 1993 and maintained cult status throughout the 90s and 2000s, live streaming did not achieve mainstream popularity until video sharing platforms and social media adopted the technology in the early to mid-2010s. Which means Live-Streaming is still nascent and more advancements in its pipeline.

We at Zeacon have developed a patent-pending live streaming technology designed to create an ad-free distraction-free environment for you to connect directly with your audience. With amazing drag-and-drop features, simple widgets, and patent pending interactive features, Zeacon’s Live Streaming web application-based software gives you the tools to intelligently connect with your community.

By: Mitra Umamaheshwaran


Recent Posts

See All